This is an excellent lesson in how not to do an online promo campaign. Gaming studio Square Enix updated the official Tomb Raider website to tease an upcoming announcement for the new Shadow of the Tomb Raider sequel – but not without accidentally leaking the secret announcement way ahead of time. As spotted by sharp-eyed enthusiasts on Twitter, the company left crucial information about the upcoming announcement in the source code of the updated website. While the site’s landing page currently teases a cryptic announcement slated for March 15, the information was readily available to anyone technical enough to rummage through the source code.…
This story continues at The Next Web
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