Wednesday, April 4, 2018

Apps are getting dumber — and that’s a good thing


They’re using the best practices of interaction design and psychology to build products with your brain in mind. Here’s how they’re doing it: Be a feature Famed venture capitalist Fred Wilson insists that successful mobile products need to do just one thing well. App designers often forget the speed and attention constraints people experience while using their products. Testing your app in the office, while it’s connected to wi-fi and is the focus of your attention, hardly represents the hectic, real-world conditions experienced by most users. Mobile services not only compete for our attention with the other umpteen things we could do…

This story continues at The Next Web

No comments: